BNB stands for Binance Coin, a cryptocurrency native to the Binance blockchain and exchange platform. It is used primarily as a means of payment for trading fees on the Binance exchange, and it can also be used for purchasing goods and services from merchants that accept BNB. Binance Coin has gained popularity due to its utility value and the growing adoption of the Binance exchange, which is one of the largest cryptocurrency exchanges in the world. In the context of Bitcoin and cryptocurrency, BNB represents an alternative digital asset that can be used for various purposes, including trading, payments, and investments.